Table of Contents:
Commuter Rails
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Advantages
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Styles
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Sizes
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Locations

Commuter Rail Advertising

Commuter rail advertising presents an exclusive opportunity to reach a distinctive demographic. With options to market your image on in-car advertising, on the walls of track areas, near highly trafficked platforms, and at station entrances, commuter rail advertisements receive daily exposure for the utmost visibility in major markets.

Advantages of Commuter Rail Advertising

Increases awareness in under-utilized markets, such as upper-class suburban areas
Exponential foot traffic creates longer and more frequent opportunities for viewing your marketing message
Bright and attractive advertisements are in prime focus against otherwise unappealing station walls
Ability to customize promotional messages based on market conditions in specific commuter areas helps your campaign stay current

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Advertising on Commuter Rails

Commuter rail advertising helps your company with image branding and product awareness. Reach consumers during their commute-often the only downtime they will experience in a typical business day. Target specific units of the population directly based on where your consumers spend the most time. Use commuter rail advertising to:

Advertise theater shows, plays, and musicals in the area
Promote sports teams and championship games
Communicate awareness messages for your hospital or medical practice
Direct passengers to local shopping complexes and outlet malls
Make a statement with your already branded product

Commuter rail ads can easily be combined with other forms of outdoor advertising such as commuter-rail, airport advertisements, and taxi top billboards for total market concentration. Call today to see how we can help you with complete image branding using out of home advertising.

Commuter Rail Advertising Styles

Commuter rail advertising is available in several formats including vinyl print, mobile, and digital.

Vinyl Print Commuter Rail Advertising

One sheet, two sheet, panels, turnstile displays, and dioramas are some of the types of commuter advertising available in vinyl print. Use vinyl print commuter ads to create a call to action or to give directional information for local shops and restaurants.

Mobile Commuter Rail Advertising

Take your marketing message on the move with on-train advertising. On-car advertising markets your message above the rails on the exterior of the car where is comes face to face with boarding passengers, stays eye level with motorists, and is highly visible to pedestrians. In-car advertising receives plenty of high-traffic, repeat viewing from commuters.

Digital Display Commuter Rail Advertising

As with most methods of outdoor marketing, commuter rail advertising is available as digital media. LED or LCD displays promote your brand by combining exciting graphics with your customized call to action.

Size

Since commuter rail advertising is available in such a wide variety of mediums and markets, sizing can vary greatly. Several standard sizes include:

In Car Advertising - 21" wide x 33" high
2 Sheet - 60" wide x 46" high
On Car Advertising Panel - 215" wide x 36" high

Ideal Locations

Ad placement is integral to your campaign, and there are several areas in a rail station that make for prime advertising real estate. Any areas where commuters stop and stand for lengths of time, spaces near coffee or snack shops, or places subjected to frequent foot traffic are optimal marketing zones.